Investilo AI
Apple Inc
Research Notice: This is AI-generated equity research for informational purposes only. It is not investment advice, a recommendation, or an offer or solicitation to buy, sell, or hold any security. Valuations, forecasts, and scenario analysis are illustrative and not a guarantee of future performance. Sources are cited — verify independently and seek professional advice before making any investment decision.

Apple Inc (AAPL)

Stock Analysis Report

Generated by investilo.ai 2026-08-15 02:21:34 EDT
CMP: 305.95001

Stock Journey

Stock Timeline Graph

Key Positives and Key Risks

Pros

  • Robust revenue growth of 16.4% year-over-year demonstrates strong market demand and operational execution.
  • Exceptional free cash flow of approximately $106.9 billion supports shareholder returns and strategic investments.
  • Market capitalization of $4.54 trillion reflects dominant industry positioning and investor confidence.

Cons

  • High valuation multiples with a P/E ratio of 35.34 and P/B ratio of 42.55 suggest premium pricing that may limit upside.
  • Debt-to-equity ratio of 78.45% indicates moderate leverage that could impact financial flexibility under stress.
  • Recent analyst downgrades related to product cancellations highlight potential risks in innovation pipeline.

Disclosure: This information is for general awareness and does not constitute investment advice

Report Summary

Apple Inc. is a leading global technology company listed on the NASDAQ exchange under the symbol AAPL. It operates primarily in the consumer electronics sector within the broader technology industry. The company designs, manufactures, and markets a diverse portfolio of products including iPhone smartphones, Mac personal computers, iPad tablets, and a range of wearables and accessories such as AirPods and Apple Watch. Apple also provides digital services through platforms like the App Store and Apple Music, positioning itself as a dominant player with a seamless integration of hardware, software, and services worldwide.

Financially, Apple reported trailing twelve months (TTM) revenue of approximately $466.8 billion with a gross margin of 50.06%, operating margin of 32.62%, and net profit margin of 27.62%. The company’s return on equity (ROE) stands at 148.75%, and return on assets (ROA) is 27.08%, reflecting exceptional profitability and efficient asset utilization. Operating cash flow for the TTM period was $146.7 billion, with free cash flow of $106.9 billion, underscoring robust cash generation capabilities. These metrics indicate strong operational performance and effective capital management.

Apple’s valuation metrics show a trailing price-to-earnings (P/E) ratio of 35.34 and a forward P/E of 32.28, with a price-to-book (P/B) ratio of 42.55 and an enterprise value to EBITDA (EV/EBITDA) multiple of 27.00. The market capitalization is approximately $4.54 trillion, making it one of the largest publicly traded companies globally. The stock’s 52-week trading range spans from $201.68 to $344.57, with the current price near $305.95, indicating it is trading below its recent high but well above its low, reflecting a strong market presence.

Apple’s key strengths include its substantial cash reserves of $62.4 billion, relatively moderate debt of $84.3 billion, and an almost balanced current ratio of 1.00, demonstrating liquidity stability. The company’s leadership in innovation and market share, combined with recent strategic initiatives such as opening an Advanced Manufacturing Center in Houston, highlight its commitment to growth and operational excellence. Risks include potential regulatory scrutiny, supply chain constraints, and competitive pressures in the fast-evolving technology sector.

Technically, Apple’s stock price remains above its 50-day and 200-day moving averages, suggesting an overall positive trend. Momentum indicators such as RSI and MACD reflect moderate strength without extreme overbought conditions. Recent news indicates mixed market sentiment with positive earnings reports tempered by some analyst downgrades related to product uncertainties. The data suggests a balanced environment where market participants may be cautiously accumulating or monitoring developments closely.

Company and Industry Overview

Company Basics

Company Name:
Apple Inc
Industry:
Current Market Price:
305.95001

Price Performance

52-Week High/Low:
Industry PE Ratio:
35.34

Company Size

Market Cap:
$ 4.54T
Enterprise Value:
4.53T
Total Assets:
359.24B

Shareholding Pattern

Insiders:
1.64%
Institutions Investors:
65.73%
Shares Outstanding:
14.69B
Float Shares:
14.58B
Dividend Yield:
Shareholding Pie Chart

Sector and Industry Analysis

The global apple market is a significant segment within the agricultural sector, encompassing a broad value chain from cultivation to retail. It is characterized by a diverse array of apple varieties and serves multiple applications including fresh consumption and processed products. The market is projected to grow steadily through 2034, driven by rising health awareness and increasing demand for organic produce, with major players ranging from multinational corporations to local producers across key regions such as North America, Europe, and Asia-Pacific.

Emerging trends in the apple industry include a growing consumer preference for organic and locally sourced apples, advancements in cultivation techniques, and innovations in packaging and storage to extend shelf life. Competitive dynamics are shaped by intensified rivalry as international firms expand their footprint, challenging smaller producers to innovate and diversify. Barriers to entry include climatic vulnerabilities, stringent food safety standards, and fluctuating trade tariffs, which require investments in resilient farming practices and supply chain efficiencies.

The regulatory environment is increasingly stringent, with food safety and quality standards tightening globally to ensure consumer protection and product integrity. Trade policies and export-import agreements are evolving, influencing pricing and distribution channels across regions. Additionally, sustainability initiatives and carbon pricing frameworks are becoming integral to market strategies, compelling industry participants to adopt environmentally responsible practices and leverage technological innovations to meet compliance and consumer expectations.

Note: Analysis synthesized from industry research, market reports, and regulatory filings. Information is subject to change based on market conditions.

Financial Ratios Dashboard

Profitability
Gross Margin 50.06%
EBITDA Margin 35.44%
Operating Margin 32.62%
Net Margin 27.62%
ROE 148.75%
ROA 27.08%
ROIC 97.43%
Valuation
Trailing P/E 35.34
Forward P/E 32.28
Price / Book 42.55
Price / Sales 9.72
EV / EBITDA 27.00
EV / Revenue 9.71
PEG Ratio 1.21
Liquidity & Leverage
Current Ratio 1.0x
Quick Ratio 0.93x
Cash Ratio 0.44x
Debt / Equity 0.784x
Debt / Assets 22.01%
Net Debt / EBITDA 0.11x
Equity Multiplier 3.56x
Interest Coverage N/A
Efficiency & Cash Flow
Asset Turnover 1.18x
Days Sales Outstanding 25.0 days
Days Inventory 13.8 days
Days Payable 94.5 days
Cash Conversion Cycle -55.7 days
FCF Margin 5.92%
FCF Conversion 21.81%
Capex Intensity 0.44%

Illustrative Scenario Analysis

DCF Value
$135.79
Monte Carlo (Lower)
$69.07
Monte Carlo (Upper)
$214.28
Upside %
N/A%

DCF Assumptions:

Current Eps: 7.49, Revenue: 416.16B, Revenue Growth Rate: 6.0, Operating Margin: 15.0, Earnings Growth Rate: 5.41, Fcf Per Share: 0.0, Beta: 1.0, Risk Free Rate: 4.5, Tax Rate: 25.0, Market Cap Category: mega, G1: 8.91, G2: 4.0, Lower: 69.0675370419192, Upper: 214.28247597065135, Currency Code: $, Method: Two-Stage EPS-Priority Model, Method Used: two_stage_eps

Method: Two-Stage EPS-Priority Model

Financials

Financial Metrics Chart

Peer Analysis

Company Name Market Cap P/E Ratio P/B Ratio EV/EBITDA Price to CFO
Apple Inc. $4.54T 35.34 42.55 27.00 30.92
Sony Group Corporation - Sponsored American Depositary Receipt $123.20B 19.99 2.49 0.01 10.37

Comparison Analysis: Apple Inc. significantly surpasses its peer Sony Group Corporation in market capitalization, reflecting its dominant industry position. However, Apple’s valuation multiples such as P/E (35.34) and P/B (42.55) are considerably higher than Sony’s P/E of 19.99 and P/B of 2.49, indicating a premium pricing relative to fundamentals. Apple’s EV/EBITDA of 27.00 also contrasts with Sony’s notably low 0.01, suggesting different capital structures and profitability profiles. Return on equity for Apple is lower at 1.49% compared to Sony’s 12.34%, highlighting differences in capital efficiency. Overall, Apple trades at a premium with strong market capitalization but shows lower ROE relative to this peer.

Financial Metrics Comparison with Peers

Financial Metrics Comparison with Peer

Financial Statements

Comprehensive financial data including income, balance sheet, and cash flow metrics

Income Statement

fiscal_date 2025-09-30 2024-09-30 2023-09-30 2022-09-30 2021-09-30
Sales 416.16B 391.04B 383.29B 394.33B 365.82B
Cost Of Goods 220.96B 210.35B 214.14B 223.55B 212.98B
Gross Profit 195.20B 180.68B 169.15B 170.78B 152.84B
Operating Expense Research And Development 34.55B 31.37B 29.91B 26.25B 21.91B
Operating Expense Selling General And Administrative 27.60B 26.10B 24.93B 25.09B 21.97B
Operating Income 133.05B 123.22B 114.30B 119.44B 108.95B
Other Income Expense -321.00M 269.00M -565.00M -334.00M 60.00M
Pretax Income 132.73B 123.48B 113.74B 119.10B 109.21B
Income Tax 20.72B 29.75B 16.74B 19.30B 14.53B
Net Income 112.01B 93.74B 97.00B 99.80B 94.68B
Eps Basic 7.49 6.11 6.16 6.15 5.67
Eps Diluted 7.46 6.08 6.13 6.11 5.61
Basic Shares Outstanding 14.95B 15.34B 15.74B 16.22B 16.70B
Diluted Shares Outstanding 14.95B 15.34B 15.74B 16.22B 16.70B
Ebit 133.05B 123.22B 114.30B 119.44B 111.85B
Ebitda 144.75B 134.66B 125.82B 130.54B 123.14B
Net Income Continuous Operations 112.01B 93.74B 97.00B 99.80B 94.68B
Non Operating Interest Income N/A N/A 3.75B 2.83B 2.84B
Non Operating Interest Expense N/A N/A 3.93B 2.93B 2.65B

Data provided by Twelve Data

Balance Sheet

fiscal_date 2025-09-30 2024-09-30 2023-09-30 2022-09-30 2021-09-30
Cash And Cash Equivalents 35.93B 29.94B 29.96B 23.65B 34.94B
Accounts Receivable 39.78B 33.41B 29.51B 28.18B 26.28B
Total Assets 359.24B 364.98B 352.58B 352.75B 351.00B
Total Liabilities 285.51B 308.03B 290.44B 302.08B 287.91B
Long Term Debt 78.33B 85.75B 95.28B 109.71B 119.38B
Shareholders Equity 73.73B 56.95B 62.15B 50.67B 63.09B

Data provided by Twelve Data

Cash Flow Statement

fiscal_date 2025-09-30 2024-09-30 2023-09-30 2022-09-30 2021-09-30
Operating Activities Net Income 112.01B 93.74B 97.00B 99.80B 94.68B
Operating Activities Depreciation 11.70B 11.45B 11.52B 11.10B 11.28B
Operating Activities Stock Based Compensation 12.86B 11.69B 10.83B 9.04B 7.91B
Operating Activities Other Non Cash Items -89.00M -2.27B -2.23B 1.01B -4.92B
Operating Activities Accounts Receivable -7.03B -5.14B -417.00M -9.34B -14.03B
Operating Activities Accounts Payable 902.00M 6.02B -1.89B 9.45B 12.33B
Operating Activities Other Assets Liabilities -18.87B 2.77B -4.27B 1.57B -1.53B
Operating Activities Operating Cash Flow 111.48B 118.25B 110.54B 123.52B 100.94B
Investing Activities Capital Expenditures -12.71B -9.45B -10.96B -10.71B -11.09B
Investing Activities Purchase Of Investments -24.41B -48.66B -29.51B -76.92B -109.56B
Investing Activities Sale Of Investments 53.80B 62.35B 45.51B 67.36B 106.48B
Investing Activities Other Investing Activity -1.48B -1.31B -1.34B -2.09B -385.00M
Investing Activities Investing Cash Flow 15.20B 2.94B 3.71B -22.66B -14.58B
Financing Activities Long Term Debt Issuance 4.48B 0.00 5.23B 5.46B 20.39B
Financing Activities Long Term Debt Payments -10.93B -9.96B -11.15B -9.54B -8.75B
Financing Activities Short Term Debt Issuance -2.03B 3.96B -3.98B 3.96B 1.02B
Financing Activities Common Stock Repurchase -90.71B -94.95B -77.55B -89.40B -85.97B
Financing Activities Common Dividends -15.42B -15.23B -15.03B -14.84B -14.47B
Financing Activities Other Financing Charges -6.07B -5.80B -6.01B -6.38B -5.58B
Financing Activities Financing Cash Flow -120.69B -121.98B -108.49B -110.75B -92.25B
End Cash Position 35.93B 29.94B 30.74B 24.98B 35.93B
Income Tax Paid 43.37B 26.10B 18.68B 19.57B 25.39B
Free Cash Flow 98.77B 108.81B 99.58B 111.44B 92.95B
Interest Paid N/A N/A 3.80B 2.87B 2.69B
Operating Activities Deferred Taxes N/A N/A N/A 895.00M -4.77B
Investing Activities Net Acquisitions N/A N/A N/A -306.00M -33.00M
Financing Activities Common Stock Issuance N/A N/A N/A N/A 1.10B

Data provided by Twelve Data

Technical Analysis

Key Insights

  • Apple’s current trend is upward with price action maintaining above the 50-day moving average at approximately $309.30 and the 200-day moving average near $277.65, indicating medium- and long-term bullish momentum.
  • Key support levels are identified near $280 and $260, while resistance is observed around the 52-week high of $344.57.
  • The stock price is currently below the 10-day moving average but remains above the 50-day and 200-day averages, suggesting short-term consolidation within a longer-term uptrend.
  • Momentum indicators show the Relative Strength Index (RSI) in the mid-50s range, indicating neither overbought nor oversold conditions; MACD is positive but flattening, and Stochastic oscillators reflect neutral momentum.
  • Analysis across daily, weekly, and monthly timeframes confirms a stable upward trend with occasional pullbacks, consistent with a mature large-cap technology stock.
  • Potential market scenarios include continued gradual appreciation supported by strong fundamentals or sideways movement as the stock digests recent gains and market news.

Trending News

1. Headline: Stop-loss strategies for new investors, illustrated with Apple stock By Investing.com

Summary: Investing.com -- The best stop-loss strategy for new investors isn’t one single method — it’s combining a percentage-based floor with a technical support level to avoid getting shaken out by normal volatility. Apple Inc (AAPL) at $305.28 is an ideal stock to practice on: it’s highly ...

Sentiment: neutral

2. Headline: Friday analyst call stocks include SpaceX, Nvidia, Apple, Dell, Micron

Summary: OW & increasing ests. and PT to $545 (was $505), ~19x CY28 P/E." RBC initiates Krystal Biotech at outperform RBC says the gene therapy company has upside potential. " KRYS is a gene therapy company focused on rare diseases treatable with their HSV-1 platform which has proven therapeutic benefits in dermatology, with potential for expansion to eye and lung." UBS reiterates Applied Materials as buy UBS lowered its price target on the stock ...

Sentiment: positive

3. Headline: LG Innotek Reports Record Revenue from Apple (AAPL)

Summary: Homepage Membership Levels About ... Complete Stock List The book Membership Data Coverage Founder's Message 10-Year Letter 20-Year Letter Free Trial Referral Program Partner Program Newsletters Signup Advertise ... GuruFocus Screeners All-In-One Screener Bond Screener ETF Screener Strategies Created by Users Ben Graham Lost Formula Canadian Faster Growers CEO Buys CEO Buys after Price Drop > 20% Dividend Kings 2026 Dividend Aristocrats 2026 Dividend Growth Portfolio Dividend Income Portfolio ...

Sentiment: neutral

4. Headline: Apple's Tim Cook joined by Howard Lutnick in opening Houston manufacturing plant

Summary: As Tim Cook gets set to step down as Apple CEO, he's offering a glimpse into what he may be doing as chairman.

Sentiment: neutral

5. Headline: Apple Dropped by 5% After Earnings. History Says This May Happen Next

Summary: However, even with some near-term uncertainty, my view is that Apple remains an excellent stock to buy for those focused on the long game. For one, Apple tends to perform surprisingly well during recessions. Even if no one needs a new iPhone, the company's customers are incredibly loyal, and ...

Sentiment: positive

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Recent Updates

News Summary

As of August 13, 2026. Apple has recently opened its Advanced Manufacturing Center in Houston, a significant investment aimed at enhancing American manufacturing capabilities and training small- and medium-sized businesses in advanced production techniques. The company reported record-breaking financial results for the third quarter of fiscal 2026, with revenue reaching $109.4 billion and net income of $29.8 billion, driven by strong sales across iPhone, Mac, and Services segments. Earlier quarters also showed robust growth, including a 17% year-over-year revenue increase in Q2 2026 and a 16% rise in Q1 2026, with all-time highs in device installations and service revenues. Dividends have been consistently declared, with recent increases and substantial share repurchase programs totaling $61.8 billion over nine months. These developments underscore Apple's strong operational performance and strategic focus on innovation and domestic manufacturing.

News Sentiment

The overall sentiment from recent updates is predominantly positive, highlighted by record financial results, strong revenue growth, and strategic investments in manufacturing infrastructure. Positive earnings announcements and dividend increases contribute to an optimistic tone, while the opening of the Houston manufacturing center reflects a commitment to innovation and workforce development. Neutral sentiments arise from routine investor relations communications and general market commentary. Negative sentiment is limited and primarily relates to product-specific concerns such as the cancellation of the all-glass iPhone, which has led to some analyst downgrades. The balance of news suggests a stable and growth-oriented outlook with manageable risks.

Source List

Analytical Overview

Analysis Summary

Apple’s valuation metrics, including a trailing P/E of 35.34 and forward P/E of 32.28, are slightly elevated compared to the industry average P/E of 35.34, indicating the stock is priced at a premium consistent with its market leadership. Revenue growth at 16.4% year-over-year and strong cash flow generation, with operating cash flow of $146.7 billion and free cash flow of $106.9 billion, demonstrate a solid growth trajectory and robust financial health. The company maintains a manageable debt-to-equity ratio of 78.45%, supported by substantial cash reserves of $62.4 billion, reflecting a strong liquidity position. Sector-specific challenges include supply chain constraints and rising component costs, while opportunities arise from expanding services and domestic manufacturing initiatives. Market positioning and competitive advantages are reinforced by Apple’s integrated ecosystem, brand loyalty, and innovation pipeline.

Overall Business and Market Assessment

Supporting Factors: No data

Risk Factors: supply chain disruptions and product development uncertainties, such as the cancellation of the all-glass iPhone

SWOT Analysis

Strengths

  • Market leadership with a diversified product and services portfolio.
  • Strong profitability with high gross and operating margins.
  • Robust cash flow generation supporting dividends and buybacks.
  • Significant brand loyalty and global customer base.

Weaknesses

  • High valuation multiples relative to industry peers.
  • Dependence on iPhone sales for a large portion of revenue.
  • Moderate debt levels with a debt-to-equity ratio of 78.45%.
  • Potential vulnerability to supply chain disruptions.

Opportunities

  • Expansion of services and subscription-based revenue streams.
  • Investment in domestic manufacturing and advanced production facilities.
  • Growth in emerging markets and new product innovations.
  • Increasing adoption of AI and software integration across devices.

Threats

  • Regulatory scrutiny and legal challenges in multiple jurisdictions.
  • Intense competition in consumer electronics and technology sectors.
  • Rising component costs impacting margins.
  • Potential delays or cancellations in product development cycles.

Company Description

Apple Inc. designs, manufactures, and markets a wide range of technology products worldwide. These include the iPhone, a line of smartphones; Mac, a line of personal computers; iPad, a line of multi-purpose tablets; and wearables, home, and accessories such as AirPods, Apple Vision Pro, Apple TV, Apple Watch, Beats products, HomePod, as well as Apple branded and third-party accessories. The company operates service platforms including the App Store, Apple Music, and subscription models that provide curated content, cloud services, and digital offerings. Apple Inc. serves individual consumers, businesses, and government sectors through online stores, retail outlets, and partnerships with cellular carriers and resellers. Its products span the information technology sector, impacting mobile communication, personal computing, entertainment, and health monitoring. Founded in 1976 and headquartered in Cupertino, California, Apple Inc. plays a pivotal role in the global technology market by integrating hardware, software, and services into seamless ecosystems.