Investilo AI
Apple Inc
Research Notice: This is AI-generated equity research for informational purposes only. It is not investment advice, a recommendation, or an offer or solicitation to buy, sell, or hold any security. Valuations, forecasts, and scenario analysis are illustrative and not a guarantee of future performance. Sources are cited — verify independently and seek professional advice before making any investment decision.

Apple Inc (AAPL)

Stock Analysis Report

Generated by investilo.ai 2026-05-15 02:17:56 EDT
CMP: 298.16501

Stock Journey

Stock Timeline Graph

Key Positives and Key Risks

Pros

  • Revenue growth of 16.6% year-over-year demonstrates strong demand and business expansion.
  • Operating cash flow of $140.2 billion and free cash flow of $101 billion indicate robust financial health and liquidity.
  • Market capitalization of $4.31 trillion reflects significant scale and investor confidence.

Cons

  • High trailing P/E ratio of 35.47 and price-to-book ratio of 40.40 suggest premium valuation that may limit upside.
  • Debt-to-equity ratio of 79.5% indicates moderate leverage that requires monitoring amid rising interest rates.
  • Legal risks related to potential OpenAI litigation could impact future operations and investor sentiment.

Disclosure: This information is for general awareness and does not constitute investment advice

Report Summary

Apple Inc. operates as a leading technology company primarily engaged in designing, manufacturing, and marketing consumer electronics and software products. Its flagship product, the iPhone, dominates its revenue streams, supported by a broad ecosystem including Mac computers, iPads, Apple Watch, and services such as the App Store and Apple Music. Listed on NASDAQ under the technology sector, Apple holds a prominent market position globally with a diverse product portfolio and extensive distribution channels.

Financially, Apple reported trailing twelve months revenue of approximately $451.4 billion, with a gross margin of 49.3%, operating margin of 32.3%, and a net profit margin of 27.15%. The company demonstrates strong profitability and operational efficiency, supported by a return on equity (ROE) of 141.47% and return on assets (ROA) of 26.23%. Its return on invested capital (ROIC) is also robust, underscoring effective capital utilization and earnings generation.

Valuation metrics indicate a trailing price-to-earnings (P/E) ratio of 35.47 and a price-to-book (P/B) ratio of 40.40, with an enterprise value to EBITDA (EV/EBITDA) multiple of 27.03. Apple’s market capitalization stands at approximately $4.31 trillion, reflecting its scale and investor confidence. The stock trades near its 52-week high of $294.76, currently priced at $298.17, signaling strong market demand and premium valuation relative to fundamentals.

Apple’s strengths include significant cash flow generation with operating cash flow of $140.2 billion and free cash flow exceeding $101 billion, alongside manageable debt levels with a debt-to-equity ratio of 79.5%. The company maintains market leadership and continues innovation through product launches and service expansion. Key risks involve regulatory scrutiny, competitive pressures, and supply chain challenges. Recent strategic moves include a $100 billion share repurchase authorization and leadership transition with John Ternus set to become CEO.

Technically, the stock exhibits an upward trend supported by momentum indicators and trading above key moving averages. Recent news highlights strong earnings growth and product demand, although legal challenges related to AI integration have emerged. Overall, current conditions suggest a balanced environment where monitoring developments and market dynamics remains prudent.

Company and Industry Overview

Company Basics

Company Name:
Apple Inc
Industry:
Current Market Price:
298.16501

Price Performance

52-Week High/Low:
Industry PE Ratio:
35.47

Company Size

Market Cap:
$ 4.31T
Enterprise Value:
4.32T
Total Assets:
359.24B

Shareholding Pattern

Insiders:
1.64%
Institutions Investors:
67.58%
Shares Outstanding:
14.67B
Float Shares:
14.66B
Dividend Yield:
Shareholding Pie Chart

Sector and Industry Analysis

The global apple market is projected to grow by USD 15.94 billion between 2024 and 2029, with a compound annual growth rate (CAGR) of 3.4%. This growth is supported by increasing consumer demand for superfoods and health-conscious products. The market comprises approximately 25 key vendors, including major players such as Auvil Fruit Co. Inc., Batlow Fruit Co. Pty Ltd, and Stemilt Growers LLC, which collectively shape the competitive landscape.

Current industry trends highlight the rising popularity of urban farming and the expansion of retail channels, particularly private-label brands, which are driving demand. Competitive dynamics are influenced by factors such as product differentiation, pricing strategies, and distribution channels, with offline and online sales both contributing to market growth. Barriers to entry remain moderate due to established vendor presence and the need for supply chain efficiencies.

The regulatory environment affecting the apple market centers on food safety standards, import-export regulations, and agricultural policies that vary by region. Compliance with these regulations is critical for market participants to maintain product quality and access international markets. Looking ahead, evolving regulations related to sustainability and pesticide use may further impact production practices and market operations.

Note: Analysis synthesized from industry research, market reports, and regulatory filings. Information is subject to change based on market conditions.

Financial Ratios Dashboard

Profitability
Gross Margin 49.27%
EBITDA Margin 35.1%
Operating Margin 32.27%
Net Margin 27.15%
ROE 141.47%
ROA 26.23%
ROIC 101.57%
Valuation
Trailing P/E 35.47
Forward P/E 30.68
Price / Book 40.40
Price / Sales 9.54
EV / EBITDA 27.03
EV / Revenue 9.58
PEG Ratio 1.58
Liquidity & Leverage
Current Ratio 1.07x
Quick Ratio 1.02x
Cash Ratio 0.56x
Debt / Equity 0.795x
Debt / Assets 22.83%
Net Debt / EBITDA 0.06x
Equity Multiplier 3.48x
Interest Coverage N/A
Efficiency & Cash Flow
Asset Turnover 1.17x
Days Sales Outstanding 29.4 days
Days Inventory 10.0 days
Days Payable 101.8 days
Cash Conversion Cycle -62.3 days
FCF Margin 11.83%
FCF Conversion 43.77%
Capex Intensity 0.54%

Illustrative Scenario Analysis

DCF Value
$128.49
Monte Carlo (Lower)
$69.07
Monte Carlo (Upper)
$214.28
Upside %
N/A%

DCF Assumptions:

Current Eps: 7.49, Revenue: 416.16B, Revenue Growth Rate: 6.0, Operating Margin: 15.0, Earnings Growth Rate: 5.41, Fcf Per Share: 0.0, Beta: 1.0, Risk Free Rate: 4.5, Tax Rate: 25.0, Market Cap Category: mega, G1: 8.91, G2: 4.0, Lower: 69.0675370419192, Upper: 214.28247597065135, Currency Code: $, Method: Two-Stage EPS-Priority Model, Method Used: two_stage_eps

Method: Two-Stage EPS-Priority Model

Financials

Financial Metrics Chart

Peer Analysis

Company Name Market Cap P/E Ratio P/B Ratio EV/EBITDA Price to CFO
Apple Inc $4.31T 35.47 40.40 27.03 30.72
Sony Group Corporation - Sponsored American Depositary Receipt $119.04B 18.32 2.32 -0.01 9.59

Comparison Analysis: Apple Inc. significantly outpaces its peer Sony Group Corporation in market capitalization, trading at $4.31 trillion versus Sony’s $119.04 billion. Apple's valuation multiples such as P/E at 35.47 and P/B at 40.40 are markedly higher than Sony’s 18.32 and 2.32 respectively, reflecting premium pricing driven by superior profitability and growth prospects. Apple’s EV/EBITDA ratio of 27.03 also exceeds Sony’s negative value, indicating stronger earnings before interest, taxes, depreciation, and amortization. The return on equity for Apple at 1.41% surpasses Sony’s 0.12%, underscoring more efficient capital use. Overall, Apple commands a dominant position with higher valuation and profitability metrics relative to its regional industry peer.

Financial Metrics Comparison with Peers

Financial Metrics Comparison with Peer

Financial Statements

Comprehensive financial data including income, balance sheet, and cash flow metrics

Income Statement

fiscal_date 2025-09-30 2024-09-30 2023-09-30 2022-09-30 2021-09-30
Sales 416.16B 391.04B 383.29B 394.33B 365.82B
Cost Of Goods 220.96B 210.35B 214.14B 223.55B 212.98B
Gross Profit 195.20B 180.68B 169.15B 170.78B 152.84B
Operating Expense Research And Development 34.55B 31.37B 29.91B 26.25B 21.91B
Operating Expense Selling General And Administrative 27.60B 26.10B 24.93B 25.09B 21.97B
Operating Income 133.05B 123.22B 114.30B 119.44B 108.95B
Other Income Expense -321.00M 269.00M -565.00M -334.00M 60.00M
Pretax Income 132.73B 123.48B 113.74B 119.10B 109.21B
Income Tax 20.72B 29.75B 16.74B 19.30B 14.53B
Net Income 112.01B 93.74B 97.00B 99.80B 94.68B
Eps Basic 7.49 6.11 6.16 6.15 5.67
Eps Diluted 7.46 6.08 6.13 6.11 5.61
Basic Shares Outstanding 14.95B 15.34B 15.74B 16.22B 16.70B
Diluted Shares Outstanding 14.95B 15.34B 15.74B 16.22B 16.70B
Ebit 133.05B 123.22B 114.30B 119.44B 111.85B
Ebitda 144.75B 134.66B 125.82B 130.54B 123.14B
Net Income Continuous Operations 112.01B 93.74B 97.00B 99.80B 94.68B
Non Operating Interest Income N/A N/A 3.75B 2.83B 2.84B
Non Operating Interest Expense N/A N/A 3.93B 2.93B 2.65B

Source: Financial statements and regulatory filings

Balance Sheet

fiscal_date 2025-09-30 2024-09-30 2023-09-30 2022-09-30 2021-09-30
Cash And Cash Equivalents 35.93B 29.94B 29.96B 23.65B 34.94B
Accounts Receivable 39.78B 33.41B 29.51B 28.18B 26.28B
Total Assets 359.24B 364.98B 352.58B 352.75B 351.00B
Total Liabilities 285.51B 308.03B 290.44B 302.08B 287.91B
Long Term Debt 78.33B 85.75B 95.28B 109.71B 119.38B
Shareholders Equity 73.73B 56.95B 62.15B 50.67B 63.09B

Source: Financial statements and regulatory filings

Cash Flow Statement

fiscal_date 2025-09-30 2024-09-30 2023-09-30 2022-09-30 2021-09-30
Operating Activities Net Income 112.01B 93.74B 97.00B 99.80B 94.68B
Operating Activities Depreciation 11.70B 11.45B 11.52B 11.10B 11.28B
Operating Activities Stock Based Compensation 12.86B 11.69B 10.83B 9.04B 7.91B
Operating Activities Other Non Cash Items -89.00M -2.27B -2.23B 1.01B -4.92B
Operating Activities Accounts Receivable -7.03B -5.14B -417.00M -9.34B -14.03B
Operating Activities Accounts Payable 902.00M 6.02B -1.89B 9.45B 12.33B
Operating Activities Other Assets Liabilities -18.87B 2.77B -4.27B 1.57B -1.53B
Operating Activities Operating Cash Flow 111.48B 118.25B 110.54B 123.52B 100.94B
Investing Activities Capital Expenditures -12.71B -9.45B -10.96B -10.71B -11.09B
Investing Activities Purchase Of Investments -24.41B -48.66B -29.51B -76.92B -109.56B
Investing Activities Sale Of Investments 53.80B 62.35B 45.51B 67.36B 106.48B
Investing Activities Other Investing Activity -1.48B -1.31B -1.34B -2.09B -385.00M
Investing Activities Investing Cash Flow 15.20B 2.94B 3.71B -22.66B -14.58B
Financing Activities Long Term Debt Issuance 4.48B 0.00 5.23B 5.46B 20.39B
Financing Activities Long Term Debt Payments -10.93B -9.96B -11.15B -9.54B -8.75B
Financing Activities Short Term Debt Issuance -2.03B 3.96B -3.98B 3.96B 1.02B
Financing Activities Common Stock Repurchase -90.71B -94.95B -77.55B -89.40B -85.97B
Financing Activities Common Dividends -15.42B -15.23B -15.03B -14.84B -14.47B
Financing Activities Other Financing Charges -6.07B -5.80B -6.01B -6.38B -5.58B
Financing Activities Financing Cash Flow -120.69B -121.98B -108.49B -110.75B -92.25B
End Cash Position 35.93B 29.94B 30.74B 24.98B 35.93B
Income Tax Paid 43.37B 26.10B 18.68B 19.57B 25.39B
Free Cash Flow 98.77B 108.81B 99.58B 111.44B 92.95B
Interest Paid N/A N/A 3.80B 2.87B 2.69B
Operating Activities Deferred Taxes N/A N/A N/A 895.00M -4.77B
Investing Activities Net Acquisitions N/A N/A N/A -306.00M -33.00M
Financing Activities Common Stock Issuance N/A N/A N/A N/A 1.10B

Source: Financial statements and regulatory filings

Technical Analysis

Key Insights

  • Apple’s stock is currently in a strong uptrend, exhibiting consistent higher highs and higher lows in recent price action.
  • Key support levels are identified near $260 and $270, while resistance is observed around the recent high near $295.
  • The stock price is trading above its 10-day, 50-day, and 200-day moving averages, indicating bullish momentum across short, medium, and long-term timeframes.
  • Momentum indicators show the Relative Strength Index (RSI) near 70, suggesting the stock is approaching overbought conditions; MACD remains positive with a bullish crossover, and Stochastic oscillators confirm upward momentum.
  • Multi-timeframe analysis reveals daily and weekly charts support the upward trend, while monthly charts indicate sustained long-term strength.
  • Potential market scenarios include continuation of the uptrend if support holds, or a consolidation phase if the stock encounters resistance near $295, with volatility likely influenced by upcoming earnings and legal developments.

Trending News

1. Headline: Apple stock keeps surging to new highs — it’s more than just the iPhone

Summary: Apple stock continues to hit new record highs, extending this year’s impressive rebound. Evercore ISI sees the momentum continuing for some time, and it’s about more than just iPhone sales. Analyst Amit Daryanani raised his price target for Apple to $365 from $330 on Thursday, implying roughly 22% upside from today. ... Daryanani’s increased ...

Sentiment: positive

2. Headline: AAPL Stock Slips From Record Highs As Legal Action Threatens OpenAI Alliance: Report

Summary: Apple (AAPL) stock eased on Thursday, dropping marginally from its record highs after media reports suggested OpenAI is considering suing the iPhone maker over the way ChatGPT was integrated with Apple’s mobile ecosystem. OpenAI lawyers are actively working with an outside legal firm on a range of options that could be formally executed in the near future and that could include ...

Sentiment: negative

3. Headline: Why MP Materials Stock Is Sinking Despite Apple Deal - TipRanks.com

Summary: MP Materials ( ($MP) ) is experiencing volatility. Read on for a possible explanation for the stock’s unusual movement. MP Materials shares are sliding as traders s...

Sentiment: negative

4. Headline: Apple Stock Forecast: Wedbush Raises Apple Target to $400 on AI Push | AAPL - TheStreet

Summary: Apple stock bull makes towering new call on AI potential

Sentiment: positive

5. Headline: Apple stock notches fresh record as tech rebounds

Summary: Wednesday’s market action comes as Apple CEO Tim Cook travels to China with President Trump’s delegation for a summit with Chinese leader Xi Jinping. Nasdaq 100 year-to-date chart. Ines Ferre is a senior business reporter for Yahoo Finance. Follow her on X at @ines_ferre. Click here for in-depth analysis of the latest stock market news and events moving stock prices · Read the latest financial and business news from Yahoo Finance ... CBRS Cerebras Systems Inc...

Sentiment: positive

Recent Updates

News Summary

As of April 30, 2026. Apple reported its fiscal second quarter results with record revenue of $111.2 billion, marking a 17% year-over-year increase, driven by strong iPhone 17 lineup demand and all-time high Services revenue. Diluted EPS rose 22% to $2.01, supported by robust gross and operating margins. The company announced a 4% dividend increase to $0.27 per share and authorized a $100 billion share repurchase program. Leadership transition plans were disclosed with Tim Cook moving to Executive Chairman and John Ternus assuming the CEO role. Outlook guidance anticipates continued revenue growth of 14%-17% for the June quarter despite supply constraints and rising costs.

News Sentiment

The overall sentiment from recent updates is predominantly positive, reflecting strong financial performance with record revenues and earnings growth. The dividend increase and significant share repurchase authorization reinforce shareholder returns. Leadership changes are presented as orderly and strategic, while guidance acknowledges challenges such as supply chain issues but maintains growth expectations. No material negative developments were reported, supporting a constructive tone toward the company’s near-term prospects.

Source List

Analytical Overview

Analysis Summary

Apple’s valuation metrics, including a trailing P/E of 35.47 and forward P/E of 30.68, are elevated relative to the consumer electronics industry average P/E of 35.47, reflecting premium pricing supported by growth and profitability. The company’s revenue growth of 16.6% year-over-year and strong operating cash flow trends demonstrate a solid growth trajectory. Financial health is robust, with operating cash flow of $140.2 billion and a manageable debt-to-equity ratio of 79.5%, indicating efficient capital structure and liquidity. Sector-specific opportunities include expansion in services and AI integration, while challenges encompass supply chain constraints and regulatory scrutiny. Market positioning and competitive advantages are strong, underpinned by brand loyalty, innovation, and ecosystem integration.

Overall Business and Market Assessment

Supporting Factors: Key supporting factors include record revenue and earnings growth, substantial free cash flow generation, and a diversified product and services portfolio. Risks to monitor involve regulatory and legal developments, competitive pressures, and component cost inflation. The appropriate investment timeframe is medium to long-term, considering the company’s innovation pipeline and market leadership. Overall, Apple presents a stable profile with growth potential balanced by valuation and external uncertainties.

Risk Factors: No data

SWOT Analysis

Strengths

  • Market leadership with a diversified product and services ecosystem.
  • Strong profitability with high gross and operating margins.
  • Robust cash flow generation supporting shareholder returns.
  • Extensive global brand recognition and customer loyalty.

Weaknesses

  • High valuation multiples relative to industry peers.
  • Dependence on iPhone sales for a significant portion of revenue.
  • Supply chain vulnerabilities impacting product availability.
  • Limited dividend yield compared to some competitors.

Opportunities

  • Expansion of services and subscription-based revenue streams.
  • Innovation in artificial intelligence and new product launches.
  • Growth in emerging markets and increased device penetration.
  • Strategic share repurchase programs enhancing shareholder value.

Threats

  • Regulatory and legal challenges including potential litigation.
  • Intense competition in consumer electronics and software sectors.
  • Rising component costs and supply chain disruptions.
  • Geopolitical tensions affecting global operations and sales.

Company Description

Apple Inc. is a leading technology company renowned for designing, manufacturing, and marketing innovative hardware and software products for consumers and businesses worldwide. Its flagship product, the iPhone, accounts for the majority of sales, serving as the central hub of an expansive ecosystem that includes Mac computers, iPad tablets, Apple Watch wearables, and accessories like AirPods. Apple Inc. also offers a suite of services such as the App Store, Apple Music, iCloud, Apple TV+, and Apple Fitness+, providing digital content, cloud storage, and subscription-based platforms. Operating in the consumer electronics industry within the technology sector, the company employs approximately 166,000 people and maintains a broad global presence through online stores, retail outlets, and partnerships with carriers and resellers. With a substantial market capitalization reflecting its scale, Apple Inc. plays a pivotal role in shaping consumer technology trends, emphasizing seamless integration across devices and services to enhance user experience and productivity.