Investilo AI
Apple Inc
Research Notice: This is AI-generated equity research for informational purposes only. It is not investment advice, a recommendation, or an offer or solicitation to buy, sell, or hold any security. Valuations, forecasts, and scenario analysis are illustrative and not a guarantee of future performance. Sources are cited — verify independently and seek professional advice before making any investment decision.

Apple Inc (AAPL)

Stock Analysis Report

Generated by investilo.ai 2026-05-16 11:08:50 EDT
CMP: 300.22000

Stock Journey

Stock Timeline Graph

Key Positives and Key Risks

Pros

  • Strong revenue growth of 16.6% quarterly indicates robust business expansion.
  • Free cash flow of $101.1 billion supports financial flexibility and shareholder returns.
  • Market capitalization of $4.31 trillion reflects dominant industry positioning.

Cons

  • High P/B ratio of 40.40 suggests the stock is trading at a significant premium.
  • Debt-to-equity ratio near 79.55% indicates elevated financial leverage.
  • Legal uncertainties with OpenAI could impact AI-related growth initiatives.

Disclosure: This information is for general awareness and does not constitute investment advice

Report Summary

Apple Inc. operates as a leading technology company specializing in the design, manufacture, and marketing of consumer electronics and software products. Listed on NASDAQ under the technology sector, Apple’s flagship product is the iPhone, which anchors a broad ecosystem including Mac computers, iPads, Apple Watch, and services such as the App Store and Apple Music. The company maintains a significant global footprint with a workforce of approximately 166,000 employees and extensive retail and online distribution channels. Its market positioning is strong within the consumer electronics industry, emphasizing integrated hardware and software solutions.

Financially, Apple reported trailing twelve months (TTM) revenue of approximately $451.4 billion, with a gross margin of 49.27%, operating margin of 32.28%, and net profit margin of 27.15%. The company’s return on equity (ROE) stands at 141.47%, and return on assets (ROA) at 26.23%, indicating highly efficient use of equity and assets to generate profits. Operating cash flow totaled $140.2 billion TTM, with free cash flow of $101.1 billion, underscoring strong cash generation capabilities supporting its operations and shareholder returns.

Valuation metrics show a trailing price-to-earnings (P/E) ratio of 35.47 and a forward P/E of 30.68, reflecting market expectations of continued earnings growth. The price-to-book (P/B) ratio is notably high at 40.40, consistent with Apple’s premium valuation status. Enterprise value to EBITDA stands at 27.03. The market capitalization is approximately $4.31 trillion, with the stock currently trading at $300.22, near its 52-week high of $294.76, indicating strong market momentum and investor confidence.

Apple’s strengths include robust cash flow, a manageable debt level with a total debt to equity ratio of 79.55%, and dominant market leadership in consumer electronics. Key risks involve regulatory scrutiny, competitive pressures in technology innovation, and recent legal tensions with OpenAI that could affect AI-related collaborations. Recent strategic developments include major software updates enhancing user experience and ongoing partnerships in chip production, such as potential collaboration with Intel.

Technically, Apple’s stock is in a strong uptrend, trading well above key moving averages with momentum indicators signaling overbought conditions. Recent news highlights both positive momentum from product innovation and cautious sentiment due to legal uncertainties. The overall data suggests a market environment that favors continued interest and monitoring, balancing growth potential with emerging risks.

Company and Industry Overview

Company Basics

Company Name:
Apple Inc
Industry:
Current Market Price:
300.22000

Price Performance

52-Week High/Low:
Industry PE Ratio:
35.47

Company Size

Market Cap:
$ 4.31T
Enterprise Value:
4.32T
Total Assets:
359.24B

Shareholding Pattern

Insiders:
1.64%
Institutions Investors:
67.58%
Shares Outstanding:
14.67B
Float Shares:
14.66B
Dividend Yield:
Shareholding Pie Chart

Sector and Industry Analysis

The global apple sector is a significant segment within the broader agricultural industry, encompassing cultivation, harvesting, distribution, and retail of diverse apple varieties. The market is experiencing steady growth driven by rising health awareness and demand for organic produce, with projections extending through 2034 across key regions including North America, Europe, and Asia-Pacific. Major players range from multinational corporations to local producers, competing to capture market share in both fresh and processed apple products.

Emerging trends in the apple industry include increased consumer preference for organic and locally sourced apples, advancements in cultivation techniques, and innovations in packaging and storage that extend shelf life. Competitive dynamics are shaped by technological adoption such as smart farming and data analytics, alongside challenges like climate change and fluctuating trade tariffs. Barriers to entry include stringent food safety standards and the need for capital-intensive investments in resilient agricultural practices and supply chain efficiencies.

The regulatory environment is increasingly focused on food safety, quality assurance, and sustainability, with stricter standards impacting production and trade practices globally. Policies related to carbon pricing and energy security also influence operational costs and supply chain strategies. Trade agreements and geopolitical factors further affect market access and pricing, prompting industry participants to adapt through strategic partnerships and compliance with evolving regulations to maintain competitiveness.

Note: Analysis synthesized from industry research, market reports, and regulatory filings. Information is subject to change based on market conditions.

Financial Ratios Dashboard

Profitability
Gross Margin 49.27%
EBITDA Margin 35.1%
Operating Margin 32.27%
Net Margin 27.15%
ROE 141.47%
ROA 26.23%
ROIC 101.57%
Valuation
Trailing P/E 35.47
Forward P/E 30.68
Price / Book 40.40
Price / Sales 9.54
EV / EBITDA 27.03
EV / Revenue 9.58
PEG Ratio 1.58
Liquidity & Leverage
Current Ratio 1.07x
Quick Ratio 1.02x
Cash Ratio 0.56x
Debt / Equity 0.795x
Debt / Assets 22.83%
Net Debt / EBITDA 0.06x
Equity Multiplier 3.48x
Interest Coverage N/A
Efficiency & Cash Flow
Asset Turnover 1.17x
Days Sales Outstanding 29.4 days
Days Inventory 10.0 days
Days Payable 101.8 days
Cash Conversion Cycle -62.3 days
FCF Margin 11.83%
FCF Conversion 43.77%
Capex Intensity 0.54%

Illustrative Scenario Analysis

DCF Value
$128.49
Monte Carlo (Lower)
$69.07
Monte Carlo (Upper)
$214.28
Upside %
N/A%

DCF Assumptions:

Current Eps: 7.49, Revenue: 416.16B, Revenue Growth Rate: 6.0, Operating Margin: 15.0, Earnings Growth Rate: 5.41, Fcf Per Share: 0.0, Beta: 1.0, Risk Free Rate: 4.5, Tax Rate: 25.0, Market Cap Category: mega, G1: 8.91, G2: 4.0, Lower: 69.0675370419192, Upper: 214.28247597065135, Currency Code: $, Method: Two-Stage EPS-Priority Model, Method Used: two_stage_eps

Method: Two-Stage EPS-Priority Model

Financials

Financial Metrics Chart

Peer Analysis

Company Name Market Cap P/E Ratio P/B Ratio EV/EBITDA Price to CFO
Apple Inc $4.31T 35.47 40.40 27.03 30.72
Sony Group Corporation - Sponsored American Depositary Receipt $119.04B 18.32 2.32 -0.01 9.59

Comparison Analysis: Apple Inc. significantly outpaces its peer Sony Group Corporation in market capitalization, with a valuation exceeding $4 trillion compared to Sony's $119 billion. Apple's P/E ratio of 35.47 is nearly double Sony's 18.32, reflecting higher growth expectations and premium market positioning. The P/B ratio for Apple is substantially higher at 40.40 versus Sony's 2.32, indicating a strong market premium on Apple's equity. Enterprise value to EBITDA for Apple stands at 27.03, while Sony's is negative, suggesting differences in profitability and capital structure. Apple's return on equity of 1.41% surpasses Sony's 0.12%, highlighting superior efficiency in generating shareholder returns. Overall, Apple demonstrates dominant financial metrics and valuation multiples relative to its regional industry peer.

Financial Metrics Comparison with Peers

Financial Metrics Comparison with Peer

Financial Statements

Comprehensive financial data including income, balance sheet, and cash flow metrics

Income Statement

fiscal_date 2025-09-30 2024-09-30 2023-09-30 2022-09-30 2021-09-30
Sales 416.16B 391.04B 383.29B 394.33B 365.82B
Cost Of Goods 220.96B 210.35B 214.14B 223.55B 212.98B
Gross Profit 195.20B 180.68B 169.15B 170.78B 152.84B
Operating Expense Research And Development 34.55B 31.37B 29.91B 26.25B 21.91B
Operating Expense Selling General And Administrative 27.60B 26.10B 24.93B 25.09B 21.97B
Operating Income 133.05B 123.22B 114.30B 119.44B 108.95B
Other Income Expense -321.00M 269.00M -565.00M -334.00M 60.00M
Pretax Income 132.73B 123.48B 113.74B 119.10B 109.21B
Income Tax 20.72B 29.75B 16.74B 19.30B 14.53B
Net Income 112.01B 93.74B 97.00B 99.80B 94.68B
Eps Basic 7.49 6.11 6.16 6.15 5.67
Eps Diluted 7.46 6.08 6.13 6.11 5.61
Basic Shares Outstanding 14.95B 15.34B 15.74B 16.22B 16.70B
Diluted Shares Outstanding 14.95B 15.34B 15.74B 16.22B 16.70B
Ebit 133.05B 123.22B 114.30B 119.44B 111.85B
Ebitda 144.75B 134.66B 125.82B 130.54B 123.14B
Net Income Continuous Operations 112.01B 93.74B 97.00B 99.80B 94.68B
Non Operating Interest Income N/A N/A 3.75B 2.83B 2.84B
Non Operating Interest Expense N/A N/A 3.93B 2.93B 2.65B

Source: Financial statements and regulatory filings

Balance Sheet

fiscal_date 2025-09-30 2024-09-30 2023-09-30 2022-09-30 2021-09-30
Cash And Cash Equivalents 35.93B 29.94B 29.96B 23.65B 34.94B
Accounts Receivable 39.78B 33.41B 29.51B 28.18B 26.28B
Total Assets 359.24B 364.98B 352.58B 352.75B 351.00B
Total Liabilities 285.51B 308.03B 290.44B 302.08B 287.91B
Long Term Debt 78.33B 85.75B 95.28B 109.71B 119.38B
Shareholders Equity 73.73B 56.95B 62.15B 50.67B 63.09B

Source: Financial statements and regulatory filings

Cash Flow Statement

fiscal_date 2025-09-30 2024-09-30 2023-09-30 2022-09-30 2021-09-30
Operating Activities Net Income 112.01B 93.74B 97.00B 99.80B 94.68B
Operating Activities Depreciation 11.70B 11.45B 11.52B 11.10B 11.28B
Operating Activities Stock Based Compensation 12.86B 11.69B 10.83B 9.04B 7.91B
Operating Activities Other Non Cash Items -89.00M -2.27B -2.23B 1.01B -4.92B
Operating Activities Accounts Receivable -7.03B -5.14B -417.00M -9.34B -14.03B
Operating Activities Accounts Payable 902.00M 6.02B -1.89B 9.45B 12.33B
Operating Activities Other Assets Liabilities -18.87B 2.77B -4.27B 1.57B -1.53B
Operating Activities Operating Cash Flow 111.48B 118.25B 110.54B 123.52B 100.94B
Investing Activities Capital Expenditures -12.71B -9.45B -10.96B -10.71B -11.09B
Investing Activities Purchase Of Investments -24.41B -48.66B -29.51B -76.92B -109.56B
Investing Activities Sale Of Investments 53.80B 62.35B 45.51B 67.36B 106.48B
Investing Activities Other Investing Activity -1.48B -1.31B -1.34B -2.09B -385.00M
Investing Activities Investing Cash Flow 15.20B 2.94B 3.71B -22.66B -14.58B
Financing Activities Long Term Debt Issuance 4.48B 0.00 5.23B 5.46B 20.39B
Financing Activities Long Term Debt Payments -10.93B -9.96B -11.15B -9.54B -8.75B
Financing Activities Short Term Debt Issuance -2.03B 3.96B -3.98B 3.96B 1.02B
Financing Activities Common Stock Repurchase -90.71B -94.95B -77.55B -89.40B -85.97B
Financing Activities Common Dividends -15.42B -15.23B -15.03B -14.84B -14.47B
Financing Activities Other Financing Charges -6.07B -5.80B -6.01B -6.38B -5.58B
Financing Activities Financing Cash Flow -120.69B -121.98B -108.49B -110.75B -92.25B
End Cash Position 35.93B 29.94B 30.74B 24.98B 35.93B
Income Tax Paid 43.37B 26.10B 18.68B 19.57B 25.39B
Free Cash Flow 98.77B 108.81B 99.58B 111.44B 92.95B
Interest Paid N/A N/A 3.80B 2.87B 2.69B
Operating Activities Deferred Taxes N/A N/A N/A 895.00M -4.77B
Investing Activities Net Acquisitions N/A N/A N/A -306.00M -33.00M
Financing Activities Common Stock Issuance N/A N/A N/A N/A 1.10B

Source: Financial statements and regulatory filings

Technical Analysis

Key Insights

  • Apple's stock is exhibiting a strong upward trend with price action breaking above prior resistance levels, indicating bullish momentum.
  • Key support levels are identified near $260 and $257, corresponding to the 50-day and 200-day moving averages, while resistance is observed near the recent high of $295.
  • The stock is trading significantly above its 10-day, 50-day, and 200-day moving averages, with the 20-day SMA positioned above the 50-day SMA, confirming a bullish alignment.
  • Momentum indicators show an RSI of 73.27, signaling overbought conditions; MACD remains positive, and stochastic oscillators indicate potential short-term pullback risks.
  • Multi-timeframe analysis reveals consistent bullish trends on daily, weekly, and monthly charts, with the golden cross formed in September 2025 supporting long-term strength.
  • Current technical setup suggests potential scenarios of continued upward momentum tempered by possible short-term corrections due to overbought signals.

Trending News

1. Headline: Viking Global Investors Lp Reports Share Stake Of 3.6 Million Shares In Apple - SEC Filing — TradingView News

Summary: Search · Get started · Viking Global Investors Lp Reports Share Stake Of 3.6 Million Shares In Apple - SEC Filing · RefinitivLess than 1 min read · AAPLMETATSLA · Login or create a forever free account to read this news · Let's go · Compare charts · Analyze on Supercharts · Latest news

Sentiment: neutral

2. Headline: Intel Stock (NASDAQ:INTC) Plunges as Apple Deal Looks Focused on Legacy Chips - TipRanks.com

Summary: Chip stock Intel ($INTC) was on top of the world recently as word emerged that Apple ($AAPL) was looking to team up with Intel to produce chips. New reports suggest...

Sentiment: positive

3. Headline: Rep. John McGuire Purchases Shares of Apple Inc. (NASDAQ:AAPL)

Summary: Representative John McGuire (Republican-Virginia) recently bought shares of Apple Inc. (NASDAQ:AAPL). In a filing disclosed on May 13th, the Representative disclosed that they had bought between $1,001 and $15,000 in Apple stock on April 15th. The trade occurred in the Representative's "MERRILL LYNC

Sentiment: neutral

4. Headline: Cerebras IPO Stock Pop; Apple-OpenAI Drama — The Information

Summary: This was quite the day. OpenAI is jumping up and down about its unhappiness with Apple (it’s doubtful Tim Cook is shaking in his boots). Big telecom threw down the gauntlet to Elon Musk and Amazon (not that they should worry). We get to both news items lower down.

Sentiment: negative

5. Headline: Apple stock keeps surging to new highs — it’s more than just the iPhone

Summary: Apple stock continues to hit new record highs, extending this year’s impressive rebound. Evercore ISI sees the momentum continuing for some time, and it’s about more than just iPhone sales. Analyst Amit Daryanani raised his price target for Apple to $365 from $330 on Thursday, implying roughly 22% upside from today. ... Daryanani’s increased ...

Sentiment: positive

Recent Updates

News Summary

As of 2026-05-13. Apple is preparing a significant update to its iPhone software, featuring a redesigned Camera app that allows users to customize controls and layouts, enhancing both casual and professional user experiences. The update also introduces a new Siri mode leveraging visual intelligence and conversational capabilities, integrating options to select between Siri, ChatGPT, or Gemini for search results. Concurrently, Apple’s stock is exhibiting strong momentum, trading well above key moving averages and challenging resistance levels. However, OpenAI is reportedly considering legal action against Apple regarding the integration of ChatGPT within Apple's ecosystem, which introduces uncertainty around AI collaborations and may affect investor sentiment. These developments highlight Apple's ongoing innovation efforts alongside emerging legal challenges in the AI domain.

News Sentiment

The overall sentiment from recent updates is mixed but leans positive due to Apple's continued product innovation and strong stock performance. The planned software enhancements and user experience improvements contribute positively to market perception. Conversely, the potential legal dispute with OpenAI introduces a degree of caution, reflecting risks related to AI partnerships and regulatory scrutiny. Institutional interest remains stable, supporting confidence in Apple's strategic direction. The balance of innovation-driven optimism and legal uncertainties suggests a nuanced outlook for the company.

Source List

  • https://stocktwits.com/news-articles/markets/equity/aapl-stock-slips-from-record-highs-as-legal-action-threatens-open-ai-alliance-report/cZX16MNReSW

Analytical Overview

Analysis Summary

Apple's valuation metrics, including a trailing P/E of 35.47 and forward P/E of 30.68, are elevated relative to the consumer electronics industry average of approximately 35.47, reflecting premium pricing based on growth expectations. The PEG ratio of 1.58 suggests reasonable valuation relative to earnings growth. Revenue growth stands at 16.6% quarterly, supported by strong cash flow trends with operating cash flow of $140.2 billion and free cash flow of $101.1 billion, indicating robust financial health and operational efficiency. The company maintains a manageable debt profile with a debt-to-equity ratio of 79.55%, supported by a current ratio of 1.07, reflecting adequate liquidity. Sector-specific challenges include intense competition and regulatory scrutiny, while opportunities arise from AI integration and expanding services. Market positioning and competitive advantages are strong, with a diversified product ecosystem and significant institutional ownership supporting governance and strategic initiatives.

Overall Business and Market Assessment

Supporting Factors: Apple's strong revenue growth of 16.6% and substantial free cash flow generation exceeding $100 billion, which underpin operational strength

Risk Factors: the ongoing legal dispute with OpenAI and high valuation multiples that may limit upside

SWOT Analysis

Strengths

  • Market leadership in consumer electronics with a diversified product ecosystem.
  • Strong profitability with gross margin near 49.3% and net margin over 27%.
  • Robust cash flow generation supporting innovation and shareholder returns.
  • High institutional ownership ensuring governance and strategic oversight.

Weaknesses

  • High price-to-book ratio indicating premium valuation and potential overvaluation.
  • Relatively high debt-to-equity ratio at nearly 80%, increasing financial leverage.
  • Limited insider ownership which may reduce direct executive alignment with shareholders.
  • Dependence on iPhone sales for a significant portion of revenue.

Opportunities

  • Expansion of AI capabilities and services enhancing product differentiation.
  • Growth in subscription-based services and digital content platforms.
  • Potential strategic partnerships in chip manufacturing improving supply chain control.
  • Increasing adoption of wearable technology and accessories.

Threats

  • Legal challenges from OpenAI potentially impacting AI collaborations.
  • Intense competition in technology and consumer electronics sectors.
  • Regulatory scrutiny in multiple jurisdictions affecting operational flexibility.
  • Macroeconomic factors influencing consumer spending on premium devices.

Company Description

Apple Inc. is a leading technology company renowned for designing, manufacturing, and marketing innovative hardware and software products for consumers and businesses worldwide. Its flagship product, the iPhone, accounts for the majority of sales, serving as the central hub of an expansive ecosystem that includes Mac computers, iPad tablets, Apple Watch wearables, and accessories like AirPods. Apple Inc. also offers a suite of services such as the App Store, Apple Music, iCloud, Apple TV+, and Apple Fitness+, providing digital content, cloud storage, and subscription-based platforms. Operating in the consumer electronics industry within the technology sector, the company employs approximately 166,000 people and maintains a broad global presence through online stores, retail outlets, and partnerships with carriers and resellers. With a substantial market capitalization reflecting its scale, Apple Inc. plays a pivotal role in shaping consumer technology trends, emphasizing seamless integration across devices and services to enhance user experience and productivity.