Investilo AI
AAPL
Important Disclosure: This report is an AI-generated, impersonal publication for informational purposes only. It is not investment advice, a research recommendation, or an offer or solicitation to buy, sell, or hold any security. Any valuations, forecasts, technical indicators, and scenario analysis are illustrative only and not a recommendation to transact. No representation or warranty is made as to the accuracy, completeness, or timeliness of the information. Readers should do their own research and seek independent professional advice before making any investment decision.

AAPL (AAPL)

Stock Analysis Report

Generated by investilo.ai 2026-04-17 02:26:43 EDT
CMP: 263.35999

Stock Journey

Stock Timeline Graph

Key Positives and Key Risks

Pros

  • Free cash flow of $106.3 billion demonstrates strong cash generation capacity supporting financial flexibility.
  • Revenue growth of 15.7% year-over-year indicates a robust growth trajectory.
  • Market capitalization of $3.83 trillion reflects dominant industry positioning and scale.

Cons

  • Price-to-book ratio of 43.43 suggests the stock is trading at a significant premium relative to book value.
  • Current ratio of 0.974 indicates tight liquidity, potentially constraining short-term financial flexibility.
  • Debt-to-equity ratio of 102.63% reflects a relatively high leverage level that may increase financial risk.

Disclosure: This information is for general awareness and does not constitute investment advice

Report Summary

Apple Inc. operates as a leading technology company listed on the NASDAQ exchange within the Technology sector, specializing in consumer electronics. The company designs, manufactures, and markets a broad range of products including the iPhone, Mac computers, iPad tablets, Apple Watch, and accessories such as AirPods. Additionally, Apple provides various digital services like the App Store, Apple Music, iCloud, and subscription platforms, positioning itself as a dominant player in the consumer electronics industry with a global footprint and a comprehensive ecosystem.

Financially, Apple reported trailing twelve-month revenue of approximately $435.6 billion with a gross margin of 48.16%, an operating margin of 35.37%, and a net profit margin of 27.04%, indicating strong profitability and operational efficiency. The company’s return on equity (ROE) stands at 1.52%, and return on assets (ROA) at 24.38%, reflecting effective asset utilization and shareholder value creation. Operating cash flow for the trailing twelve months reached $135.5 billion, with free cash flow at $106.3 billion, underscoring robust cash generation capabilities.

Apple’s valuation metrics show a trailing price-to-earnings (P/E) ratio of 33.02 and a forward P/E of 27.93, with a price-to-book (P/B) ratio of 43.43 and an enterprise value to EBITDA (EV/EBITDA) multiple of 25.17. The company’s market capitalization is approximately $3.83 trillion, with a current stock price near $263.36, trading within a 52-week range of $189.81 to $288.62. These figures suggest that the stock is priced at a premium relative to traditional valuation benchmarks, reflecting expectations of sustained growth and market leadership.

Key strengths include Apple’s substantial free cash flow, low debt-to-equity ratio near 102.63%, and dominant market position supported by a loyal customer base and integrated product ecosystem. Risks involve regulatory scrutiny, competitive pressures in technology and consumer electronics, and macroeconomic factors such as input cost inflation and global supply chain challenges. Recent strategic moves include new partnerships and product platform launches, alongside leadership changes such as the retirement of a senior marketing executive.

Technically, Apple’s stock shows a positive trend with price levels above its 50-day and 200-day moving averages, supported by momentum indicators signaling moderate strength. Recent news presents a mixed sentiment with both positive developments and some concerns. Overall, the data suggests a balanced environment where market participants may consider monitoring developments closely while assessing valuation and growth prospects.

Company and Industry Overview

Company Basics

Company Name:
AAPL
Industry:
Current Market Price:
263.35999

Price Performance

52-Week High/Low:
Industry PE Ratio:
33.02

Company Size

Market Cap:
$ 3.83T
Enterprise Value:
3.85T
Total Assets:
359.24B

Shareholding Pattern

Insiders:
1.64%
Institutions Investors:
65.29%
Shares Outstanding:
14.70B
Float Shares:
14.66B
Dividend Yield:
Shareholding Pie Chart

Sector and Industry Analysis

The technology sector, particularly the hardware and consumer electronics segment, is a multi-trillion dollar market characterized by steady growth driven by innovation and consumer demand for connected devices. Major players include Apple, Samsung, Microsoft, and Google, each competing across hardware, software, and services. The sector benefits from rapid technological advancements and increasing integration of digital ecosystems, fueling expansion in areas like smartphones, wearables, and computing devices.

Within the hardware industry, trends emphasize ecosystem integration, proprietary chip development, and expansion into services such as streaming and augmented reality. Companies like Apple leverage their software and hardware synergy to create high switching costs and brand loyalty, establishing significant competitive moats. Barriers to entry remain high due to capital intensity, supply chain complexity, and the necessity for continuous innovation, while partnerships with contract manufacturers and semiconductor firms are critical for scale and efficiency.

Regulatory scrutiny in the technology sector is intensifying, focusing on data privacy, antitrust concerns, and supply chain security. Governments worldwide are implementing stricter rules on user data protection and competition to curb monopolistic practices. For hardware companies, compliance with export controls and environmental regulations also shapes operational strategies, impacting product design and market access. The evolving regulatory environment demands ongoing adaptation to maintain compliance and competitive positioning.

Note: Analysis synthesized from industry research, market reports, and regulatory filings. Information is subject to change based on market conditions.

Financial Ratios Dashboard

Profitability
Gross Margin 48.16%
EBITDA Margin 35.1%
Operating Margin 35.37%
Net Margin 27.04%
ROE 152.02%
ROA 24.38%
ROIC 114.78%
Valuation
Trailing P/E 33.02
Forward P/E 27.93
Price / Book 43.43
Price / Sales 8.79
EV / EBITDA 25.17
EV / Revenue 8.84
PEG Ratio 1.81
Liquidity & Leverage
Current Ratio 0.97x
Quick Ratio 0.94x
Cash Ratio 0.47x
Debt / Equity 1.026x
Debt / Assets 23.86%
Net Debt / EBITDA 0.09x
Equity Multiplier 4.3x
Interest Coverage N/A
Efficiency & Cash Flow
Asset Turnover 1.15x
Days Sales Outstanding 33.4 days
Days Inventory 9.2 days
Days Payable 111.7 days
Cash Conversion Cycle -69.1 days
FCF Margin 11.83%
FCF Conversion 43.77%
Capex Intensity 0.54%

Illustrative Scenario Analysis

DCF Value
$122.59
Monte Carlo (Lower)
$69.07
Monte Carlo (Upper)
$214.28
Upside %
N/A%

DCF Assumptions:

Current Eps: 7.49, Revenue: 416.16B, Revenue Growth Rate: 6.0, Operating Margin: 15.0, Earnings Growth Rate: 5.41, Fcf Per Share: 0.0, Beta: 1.0, Risk Free Rate: 4.5, Tax Rate: 25.0, Market Cap Category: mega, G1: 8.91, G2: 4.0, Lower: 69.0675370419192, Upper: 214.28247597065135, Currency Code: $, Method: Two-Stage EPS-Priority Model, Method Used: two_stage_eps

Method: Two-Stage EPS-Priority Model

Financials

Financial Metrics Chart

Peer Analysis

Company Name Market Cap P/E Ratio P/B Ratio EV/EBITDA Price to CFO
Apple Inc. $3.83T 33.02 43.43 25.17 28.26
Sony Group Corporation - Sponsored American Depositary Receipt $124.34B 16.19 2.44 0.03 9.60

Comparison Analysis: Apple Inc. significantly outpaces its peer Sony Group Corporation in market capitalization, with a valuation of $3.83 trillion compared to Sony's $124.34 billion. Apple’s P/E ratio of 33.02 is more than double Sony’s 16.19, reflecting higher growth expectations or premium valuation. The price-to-book ratio for Apple at 43.43 far exceeds Sony’s 2.44, indicating a substantial premium on Apple’s equity. Enterprise value to EBITDA is also markedly higher for Apple at 25.17 versus Sony’s 0.03, suggesting stronger earnings relative to enterprise value. Return on equity for Apple at 1.52% is notably higher than Sony’s 0.15%, highlighting greater shareholder returns. Overall, Apple demonstrates superior scale and profitability metrics but trades at a premium relative to its industry peer.

Financial Metrics Comparison with Peers

Financial Metrics Comparison with Peer

Financial Statements

Comprehensive financial data including income, balance sheet, and cash flow metrics

Income Statement

fiscal_date 2025-09-30 2024-09-30 2023-09-30 2022-09-30 2021-09-30
Sales 416.16B 391.04B 383.29B 394.33B 365.82B
Cost Of Goods 220.96B 210.35B 214.14B 223.55B 212.98B
Gross Profit 195.20B 180.68B 169.15B 170.78B 152.84B
Operating Expense Research And Development 34.55B 31.37B 29.91B 26.25B 21.91B
Operating Expense Selling General And Administrative 27.60B 26.10B 24.93B 25.09B 21.97B
Operating Income 133.05B 123.22B 114.30B 119.44B 108.95B
Other Income Expense -321.00M 269.00M -565.00M -334.00M 60.00M
Pretax Income 132.73B 123.48B 113.74B 119.10B 109.21B
Income Tax 20.72B 29.75B 16.74B 19.30B 14.53B
Net Income 112.01B 93.74B 97.00B 99.80B 94.68B
Eps Basic 7.49 6.11 6.16 6.15 5.67
Eps Diluted 7.46 6.08 6.13 6.11 5.61
Basic Shares Outstanding 14.95B 15.34B 15.74B 16.22B 16.70B
Diluted Shares Outstanding 14.95B 15.34B 15.74B 16.22B 16.70B
Ebit 133.05B 123.22B 114.30B 119.44B 111.85B
Ebitda 144.75B 134.66B 125.82B 130.54B 123.14B
Net Income Continuous Operations 112.01B 93.74B 97.00B 99.80B 94.68B
Non Operating Interest Income N/A N/A 3.75B 2.83B 2.84B
Non Operating Interest Expense N/A N/A 3.93B 2.93B 2.65B

Source: Financial statements and regulatory filings

Balance Sheet

fiscal_date 2025-09-30 2024-09-30 2023-09-30 2022-09-30 2021-09-30
Cash And Cash Equivalents 35.93B 29.94B 29.96B 23.65B 34.94B
Accounts Receivable 39.78B 33.41B 29.51B 28.18B 26.28B
Total Assets 359.24B 364.98B 352.58B 352.75B 351.00B
Total Liabilities 285.51B 308.03B 290.44B 302.08B 287.91B
Long Term Debt 78.33B 85.75B 95.28B 109.71B 119.38B
Shareholders Equity 73.73B 56.95B 62.15B 50.67B 63.09B

Source: Financial statements and regulatory filings

Cash Flow Statement

fiscal_date 2025-09-30 2024-09-30 2023-09-30 2022-09-30 2021-09-30
Operating Activities Net Income 112.01B 93.74B 97.00B 99.80B 94.68B
Operating Activities Depreciation 11.70B 11.45B 11.52B 11.10B 11.28B
Operating Activities Stock Based Compensation 12.86B 11.69B 10.83B 9.04B 7.91B
Operating Activities Other Non Cash Items -89.00M -2.27B -2.23B 1.01B -4.92B
Operating Activities Accounts Receivable -7.03B -5.14B -417.00M -9.34B -14.03B
Operating Activities Accounts Payable 902.00M 6.02B -1.89B 9.45B 12.33B
Operating Activities Other Assets Liabilities -18.87B 2.77B -4.27B 1.57B -1.53B
Operating Activities Operating Cash Flow 111.48B 118.25B 110.54B 123.52B 100.94B
Investing Activities Capital Expenditures -12.71B -9.45B -10.96B -10.71B -11.09B
Investing Activities Purchase Of Investments -24.41B -48.66B -29.51B -76.92B -109.56B
Investing Activities Sale Of Investments 53.80B 62.35B 45.51B 67.36B 106.48B
Investing Activities Other Investing Activity -1.48B -1.31B -1.34B -2.09B -385.00M
Investing Activities Investing Cash Flow 15.20B 2.94B 3.71B -22.66B -14.58B
Financing Activities Long Term Debt Issuance 4.48B 0.00 5.23B 5.46B 20.39B
Financing Activities Long Term Debt Payments -10.93B -9.96B -11.15B -9.54B -8.75B
Financing Activities Short Term Debt Issuance -2.03B 3.96B -3.98B 3.96B 1.02B
Financing Activities Common Stock Repurchase -90.71B -94.95B -77.55B -89.40B -85.97B
Financing Activities Common Dividends -15.42B -15.23B -15.03B -14.84B -14.47B
Financing Activities Other Financing Charges -6.07B -5.80B -6.01B -6.38B -5.58B
Financing Activities Financing Cash Flow -120.69B -121.98B -108.49B -110.75B -92.25B
End Cash Position 35.93B 29.94B 30.74B 24.98B 35.93B
Income Tax Paid 43.37B 26.10B 18.68B 19.57B 25.39B
Free Cash Flow 98.77B 108.81B 99.58B 111.44B 92.95B
Interest Paid N/A N/A 3.80B 2.87B 2.69B
Operating Activities Deferred Taxes N/A N/A N/A 895.00M -4.77B
Investing Activities Net Acquisitions N/A N/A N/A -306.00M -33.00M
Financing Activities Common Stock Issuance N/A N/A N/A N/A 1.10B

Source: Financial statements and regulatory filings

Technical Analysis

Key Insights

  • The current trend for Apple’s stock is upward, with price action showing higher highs and higher lows over recent weeks.
  • Key support levels are identified near $250 and $260, while resistance is observed around the 52-week high near $288.62.
  • The stock price is trading above the 10-day, 50-day (approximately $260.80), and 200-day (approximately $250.33) moving averages, indicating bullish momentum.
  • Momentum indicators show the RSI in a moderate range, suggesting neither overbought nor oversold conditions; MACD remains positive but with narrowing histogram bars.
  • Daily and weekly timeframes confirm the uptrend, while monthly charts reflect longer-term strength with occasional consolidation phases.
  • Potential scenarios include continuation of the upward trend if support holds, or a pullback towards the 50-day moving average if resistance near $288.62 proves strong.

Trending News

1. Headline: Apple stock sees stunning Wall Street twist before earnings | AAPL - TheStreet

Summary: Bank of America thinks that Apple will announce another big buyback and a dividend increase, which will give investors even more reason to be positive. For shareholders, the report is not just another analyst note. This shows that one big Wall Street firm thinks Apple stock might still have ...

Sentiment: positive

2. Headline: Tech stocks today: Tesla, Apple lead 'Magnificent 7' stocks lower, TSMC sends bullish signal on AI demand

Summary: On Thursday, Tesla (TSLA) stock fell, reversing some of its 8% gain from Wednesday’s session after shares were buoyed by CEO Elon Musk teasing the company’s AI5 chip. Speaking of AI chips, Taiwan Semiconductor Manufacturing Company (TSM) released its latest quarterly earnings on Thursday. A sizable 58% increase in first quarter profits and comments by the company’s CEO sent a strong signal that AI demand remains robust. Other news ...

Sentiment: negative

3. Headline: Top BofA Analyst Raises Apple Stock (AAPL) Price Target Ahead of Q2 Earnings - TipRanks.com

Summary: Apple (AAPL) stock is down 2% year-to-date due to concerns about higher input costs, tariffs, and the impact of macro uncertainty on consumer spending. Nonetheless, ahead of Apple’s Q2 FY26 earnings, AAPL bulls are optimistic about the stock, citing several positives, including a loyal iPhone ...

Sentiment: negative

4. Headline: Apple, Google List ‘Nudify’ Apps Despite Bans, Report Finds - Bloomberg

Summary: Apple Inc. and Google have continued to offer mobile apps that let users make nonconsensual sexualized images of people despite their policies prohibiting such content, according to a report published Wednesday by the Tech Transparency Project.

Sentiment: neutral

5. Headline: Apple (AAPL) Stock Trades Up, Here Is Why - StockStory

Summary: What Happened? Shares of iPhone and iPad maker Apple (NASDAQ:AAPL) jumped 2.6% in the afternoon session after news broke about a major new partnership to upg...

Sentiment: positive

Recent Updates

News Summary

Recent news about Apple Inc. highlights a mix of corporate developments and market activity. The company released its 2026 environmental progress report, emphasizing sustainability efforts. Leadership changes include the retirement of the marketing chief responsible for Apple Watch, AirPods, and health initiatives, signaling potential shifts in strategic focus. Market activity shows some institutional selling, with YHB Investment Advisors reducing its stake by 2.9%. Additionally, Apple introduced a lower-cost MacBook option, expanding its product accessibility. These themes collectively reflect ongoing innovation, evolving leadership, and active market participation, impacting Apple's positioning and investor sentiment.

News Sentiment

Sentiment across recent updates is generally neutral to mildly positive, with sustainability reporting and product expansion viewed favorably. Leadership retirement and institutional selling introduce cautious undertones, while no significant negative regulatory or operational issues were reported. Overall, the sentiment suggests steady confidence tempered by typical market adjustments and corporate transitions.

Source List

  • https://www.gurufocus.com/stock/AAPL/summary
  • https://www.recyclingtoday.com/news/apple-releases-2026-environmental-progress-report/
  • https://www.local3news.com/local-news/what-the-tech-apples-budget-macbook/article_b1496731-acb5-462e-bc68-362c883986c1.html
  • https://www.bloomberg.com/news/articles/2026-04-17/apple-watch-airpods-home-and-health-marketing-chief-stan-ng-retires
  • https://www.marketbeat.com/instant-alerts/filing-apple-inc-aapl-shares-sold-by-yhb-investment-advisors-inc-2026-04-16/

Analytical Overview

Analysis Summary

Apple’s valuation metrics, including a trailing P/E of 33.02 and forward P/E of 27.93, are elevated relative to the consumer electronics industry average P/E of 33.02, indicating pricing consistent with expected growth. Revenue growth of 15.7% year-over-year and strong operating cash flow trends demonstrate a solid growth trajectory supported by robust free cash flow generation. Financial health is reflected in a debt-to-equity ratio of approximately 102.63% and a current ratio near 0.974, indicating manageable leverage and liquidity levels. Sector-specific challenges include regulatory scrutiny and supply chain constraints, while opportunities arise from expanding services and ecosystem integration. Market positioning and competitive advantages are strong, supported by a loyal customer base and diversified product portfolio.

Overall Business and Market Assessment

Supporting Factors: Apple’s substantial free cash flow exceeding $106 billion, consistent revenue growth of 15.7%, and dominant market presence

Risk Factors: No data

SWOT Analysis

Strengths

  • Apple maintains a strong brand with a loyal global customer base.
  • The company generates substantial free cash flow exceeding $106 billion annually.
  • Robust product ecosystem integrates hardware and services effectively.
  • Market capitalization of $3.83 trillion reflects industry leadership.

Weaknesses

  • High price-to-book ratio at 43.43 indicates premium valuation.
  • Current ratio below 1 at 0.974 suggests tight short-term liquidity.
  • Debt-to-equity ratio over 100% reflects significant leverage.
  • Dependence on iPhone sales for majority of revenue.

Opportunities

  • Expansion of services segment including subscription platforms.
  • New product launches and strategic partnerships to drive growth.
  • Increasing demand for wearable and health-related technology.
  • Potential to capture market share in emerging markets.

Threats

  • Regulatory scrutiny related to app policies and privacy concerns.
  • Competitive pressures from other technology and consumer electronics firms.
  • Supply chain disruptions impacting product availability.
  • Macroeconomic factors such as inflation and tariffs affecting costs.

Company Description

Apple Inc. is a leading technology company renowned for designing, manufacturing, and marketing innovative hardware and software products for consumers and businesses worldwide. Its flagship product, the iPhone, accounts for the majority of sales, serving as the central hub of an expansive ecosystem that includes Mac computers, iPad tablets, Apple Watch wearables, and accessories like AirPods. Apple Inc. also offers a suite of services such as the App Store, Apple Music, iCloud, Apple TV+, and Apple Fitness+, providing digital content, cloud storage, and subscription-based platforms. Operating in the consumer electronics industry within the technology sector, the company employs approximately 166,000 people and maintains a broad global presence through online stores, retail outlets, and partnerships with carriers and resellers. With a substantial market capitalization reflecting its scale, Apple Inc. plays a pivotal role in shaping consumer technology trends, emphasizing seamless integration across devices and services to enhance user experience and productivity.